Posts tagged Consumer-centric marketing
Reviving an Iconic Fashion Brand in Modern Retail with Megan Brophy, Vice President of Marketing at Abercrombie & Fitch Co.
Reviving an Iconic Fashion Brand in Modern Retail with Megan Brophy, Vice President of Marketing at Abercrombie & Fitch Co.

This week on The Speed of Culture, join Matt Britton and Megan Brophy, VP of Marketing at Abercrombie & Fitch Co., as she discusses the brand’s revival and changes in the retail landscape. Follow and listen today!

Read More
PodcastSuzyMegan Brophy, Abercrombie & Fitch, Hollister, Marketing for retail brands, Reviving an iconic brand, Consumer-centric marketing, Understanding consumer behavior, Brand image redefinition, Retail and apparel industry trends, Social media marketing, Influencer marketing, Brand advocacy
Playing the Field with FIFA: How Frito-Lay Approaches Modern Marketing with Brett O'Brien, CMO at Frito-Lay North America
Playing the Field with FIFA: How Frito-Lay Approaches Modern Marketing with Brett O'Brien, CMO at Frito-Lay North America

Tune in as Brett O'Brien, CMO of Frito-Lay North America, shares an insider's perspective on Frito-Lay's approach to modern marketing and its exciting activation with the Women's World Cup.

Read More
PodcastSuzyBrett O’Brien, Frito-Lay, Frito-Lay marketing, Sports marketing, Brand connections with consumers, Consumer-centric marketing, PepsiCo marketing opportunities, Gatorade branding, Transparency in food industry, Changing media consumption habits