WEBSITE & LANDING PAGES
Get the most out of your website
Create the winning web strategy to drive more traffic to your website, increase conversion, and improve your ROI.
Create the winning web strategy to drive more traffic to your website, increase conversion, and improve your ROI.
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Client and Challenge
Unsure of what content was breaking through and with declining click rates, an eComm client sought to understand how to improve their landing page layout and comms effectiveness.
The Solution
Suzy Heatmapping was able to quickly determine which elements were grabbing attention and which were fading into the background within the current and proposed layouts. From there, they were able to iterate and retest using Suzy’s Monadic testing approach to validate the more focused designs that drove engagement, interest and potential conversions.