Credit card benefits

 
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Suzy Says the upgraded American Express Gold Card should consider prioritizing the promotion of its spending rewards benefit because…

SEE WHAT SUZY FOUND

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Suzy asked one thousand credit card users what benefit is most important when choosing a new credit card.

 
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Suzy learned

 
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that 41% cite spending rewards as the primary criterion when choosing a card, but more than 75% of them are unaware that the upgraded Amex Gold offers the best spending rewards plan in the category.

 

 

Suzy did it in

 
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Meet Suzy

A consumer intelligence platform that helps you make better, more informed decisions…faster.

Let’s talk about how Suzy can help you unlock critical consumer insights.

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Culture, ALLKeith Weaver