Suzy Says: Eco-Friendly Apparel

Suzy™ Says…

Consumers are willing to pay more for environmentally responsible apparel

SEE WHAT SUZY™ FOUND

Suzy™ asked

environmentally-conscious consumers if they would pay a premium for eco-friendly apparel that is otherwise identical to a less expensive, less sustainable version.

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Suzy™ learned

that 69% would be willing to pay more for eco-friendly apparel.

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Suzy™ did it in